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Obama, U.S. Military, and Pinterest get Facebook Timeline for Business Pages…Have You?

by Jaimie Siegle | Advertising Systems Inc. On March 1, President Barack Obama joined other early adopters such as Ben and Jerry’s, Pinterest, and the U.S. Military in converting his profile page to the Facebook Timeline format. The change follows the Feb. 29 Facebook Marketing Conference, where the soon-to-be-public company unveiled its new advertising features […]

News, Social Media Marketing

FutureBuzz: Viral ‘Cat Facts’ post is a case study in organic marketing

Originally posted 2/21/12 on FutureBuzz.com A bit ago a fun texting prank went popular on Reddit called Cat Facts. It was then reposted enthusiastically, as viral images are, across platforms (the social web doesn’t happen in silos). Future Buzz readers already know how this works. Here’s the image in case you missed it: If the 100,000+ votes / comments on […]

Digital Marketing, News, Search Engine Marketing, Social Media Marketing

Facebook to launch upgraded ad products

by Alex Palmer | Direct Marketing News Facebook will release a new, upgraded ad product on February 29, the company has confirmed to Direct Marketing News. The social network is expected to introduce these new ad products at the fMC event for marketers. According to a leaked presentation posted on Scribd by Peter Corbett of ad agency iStrategyLabs […]

News, Social Media Marketing

Small Business Marketing Tips from NYC’s Social Media Week

Originally posted Feb. 17, 2012 by Megan Harris, http://digitalbrandmarketing.com Lujure’s Nathan Latka Shares Numerous Social Media Tips for Businesses CEO of Lujure Nathan Latka brought his social media expertise to dbmei’s Social Media Action Camp part of Social Media Week in NYC and offered business owners a number of tips for optimizing Facebook fan outreach. His company, […]

News, Search Engine Marketing, Social Media Marketing

Mobile Marketing Programs: Apps vs. Browsers

Originally published on http://www.emarketer.com Mobile is more and more a go-to channel to reach consumers. With more than 75% of the US population now subscribing to a mobile phone service, according to eMarketer, and nearly 114 million consumers expected to access the internet via mobile this year, mobile is a no-brainer for marketers. But since […]

Mobile Marketing, News, Technology