Blog

August 15, 2018

Impress the Boss With the Latest Social Media Stats

by Jay Bemis | Advertising Systems Inc. The mere mention of “statistics” may make some of your co-workers roll their eyes as they await that business meeting down the hall at which the company’s latest numbers are about to be analyzed and debated. But marketers know that numbers can be their chief ally — especially […]

Blog, Social Marketing
July 30, 2018

Target Your Market With These 3 ‘P’s in Mind

by Jay Bemis | Advertising Systems Inc. Reasons that small businesses outsource their marketing services are numerous, but a newer study by NewBase, a marketing and advertising consultancy, identifies which services tend to get outsourced the most. The most outsourced service, according to the study, is programmatic ad buying — or the use of software […]

Blog, Digital Marketing, Search Marketing
June 25, 2018

Houston TV Spot Lands Honor in 39th Telly Awards

by Jay Bemis | Advertising Systems Inc. A commercial for a Texas bank has earned Advertising Systems Inc., and South Coast Film & Video, both of Houston, a 39th annual Telly Award. Advertising Systems and South Coast were awarded recognition in the Local TV/General-Bank category at the Telly Awards’ annual ceremony last month in New […]

Blog, News, Video Marketing
June 18, 2018

Net Neutrality May Be Dead for Now, But Debate Looms

by Jay Bemis | Advertising Systems Inc. Net neutrality protections that barred internet service providers from blocking or slowing access to content officially died last week when the FCC’s decision this past December to repeal the rules went into effect. It doesn’t appear that net neutrality will go away as an issue anytime soon, though: […]

Blog, News
May 30, 2018

GDPR Shaking Up the Privacy Landscape

By Jay Bemis | Advertising Systems Inc. Now that the General Data Protection Regulation (GDPR) is in effect for European Union countries, giving EU citizens greater control over their privacy and how companies can use their personal data, will the United States soon follow suit? A recent survey shows that Americans favor similar protections. But […]

Blog, News
May 15, 2018

3 Ways Marketers Can Battle Media Distrust

By Jay Bemis | Advertising Systems Inc. The recent news that Cambridge Analytica harvested the personal information of about 80 million Facebook users in the United States ahead of the 2016 elections has sunk trust in the media to all-time lows — depths that lawyers and used-car salesmen once enjoyed. Coupled with other personal-data breaches […]

Blog, News
April 18, 2018

A Media Mix Packs Some Punch to Your Marketing Plan

By Jay Bemis | Advertising Systems Inc. If marketing at your small business consists of a few Facebook posts, a tweet here and there and perhaps an occasional promotion such as a prize giveaway, you may be taking too singular of an approach to creating awareness of your brand. It may well be time that […]

Blog, Multi-Channel Marketing
March 29, 2018

Small Business Owners Warming to New Tax, Jobs Plan

by Jay Bemis | Advertising Systems Inc. Though they may not know the full impact of the Tax Cuts and Jobs Act of 2017 until tax time next year, early indications are that a majority of small business owners are aware of what the act might mean for their business’ future — and that many […]

Blog, News, Small Business
Advertising Systems, Inc.
Houston, TX
Phone: (281) 889-9575