Tag Archives: social marketing

August 30, 2022

Social Influencers: A Key Boost for Big-Brand Airbnb

By Jay Bemis | Advertising Systems Inc. Everybody’s awaiting the upcoming Labor Day weekend, of course, but somewhere near the top of the anxiety list has to be the 150 million active users of Airbnb. After all, it was a year ago on Labor Day, or Sept. 4, 2021, when the homestay and vacation rental […]

Blog
April 21, 2021

Experts Turn to Marketing to Fight Vaccine Hesitancy

By Jay Bemis | Advertising Systems Inc. Some of the busiest marketers today are those battling COVID-19 vaccine hesitancy, which is become a growing concern among government officials, the medical profession and marketing agencies alike. The New York Times succinctly summarized the challenge that those anti-hesitancy allies face with this headline from today: “Half of […]

Blog, News
February 27, 2020

4 Ways to Make Your Social Media Wanna Rock

By Jay Bemis | Advertising Systems Inc. Perhaps you saw Facebook debut its first Super Bowl commercial earlier this month. Titled “Facebook Groups: Ready to Rock?” and set to Twisted Sister’s “I Wanna Rock,” it ends with comedian Chris Rock and actor Sylvester Stallone, decked like Rocky Balboa, celebrating at the top of the steps […]

Blog, Social Marketing, Social Media Marketing
December 30, 2019

2020 Elections to Put Ad Targeting to the Test

By Jay Bemis | Advertising Systems Inc.  With the 2020 primary-election season but a month away and $6-billion plus expected to be spent on political advertising for the campaign, ad targeting will be a crucial factor in determining how candidates, political parties and others in the U.S. divvy all of those funds. When it comes […]

Blog, News, Search Marketing, Social Marketing
October 31, 2019

Baby Boomers More Wary of Social Media Than Younger Users

By Jay Bemis | Advertising Systems Inc.  In the world of social media strategy development, knowing your target audience long has been a chief marketing chore. And across the generations, which may be the toughest audience to attract on social media, in terms of generations? That — perhaps not surprisingly — would be the oldest […]

Blog, Social Marketing
September 27, 2018

Holidays a Time to Kick-Start Your Marketing Plan

By Jay Bemis | Advertising Systems Inc. With Christmas but three months away, now is the time to develop a multi-faceted, digital-marketing ad campaign that can ensure your business a happy 2019 — as well as put it in prime position for success in the 2020s and beyond. Whether your business is centered on business-to-consumer […]

Blog, Content Marketing, Digital Marketing, Email Marketing, Multi-Channel Marketing, Print Marketing, Search Marketing, Social Marketing, Video Marketing
August 15, 2018

Impress the Boss With the Latest Social Media Stats

by Jay Bemis | Advertising Systems Inc. The mere mention of “statistics” may make some of your co-workers roll their eyes as they await that business meeting down the hall at which the company’s latest numbers are about to be analyzed and debated. But marketers know that numbers can be their chief ally — especially […]

Blog, Social Marketing
April 18, 2018

A Media Mix Packs Some Punch to Your Marketing Plan

By Jay Bemis | Advertising Systems Inc. If marketing at your small business consists of a few Facebook posts, a tweet here and there and perhaps an occasional promotion such as a prize giveaway, you may be taking too singular of an approach to creating awareness of your brand. It may well be time that […]

Blog, Multi-Channel Marketing
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Advertising Systems, Inc.
Houston, TX
Phone: (281) 889-9575