Blog

October 16, 2019

Poll: Teens Favor YouTube Videos Over Netflix

By Jay Bemis | Advertising Systems Inc. Netflix continues to get battered on the news front, with a popular survey of American teens’ spending habits revealing last week that the streaming service has been uprooted by YouTube as teens’ most-used platform for watching videos. The Taking Stock With Teens poll, which is conducted twice a […]

Blog, News, Video Marketing
October 1, 2019

Direct Mail Still Proves to Be a Major Marketing Source

By Jay Bemis | Advertising Systems Inc.  Does your marketing campaign need a kick in the number of responses you get from prospective customers? You may want to consider making direct mail a key force in that campaign — studies show that “snail mail” gets a better response rate than other marketing efforts, thanks in […]

Blog, Print Marketing
September 17, 2019

Advertisers Slow to Comply With California Privacy Law

By Jay Bemis | Advertising Systems Inc. With just a few months looming until advertisers are expected to comply with California’s new data privacy act, only about 8 percent of businesses are prepared for it, according to a recent survey by consent solutions provider PossibleNow. Other polling suggests that only about half of businesses say […]

Blog, News, Small Business
August 16, 2019

Gen Xers Easily Annoyed By Ad Repetition

By Jay Bemis | Advertising Systems Inc.  Tired of seeing Sheryl’s “she shed” succumb to lightning or watching Liberty Mutual Insurance’s “LiMu” emu pecking at its reflection in a downtown window? You may well be a Gen Xer, an American generation that still watches about 3.5 hours of non-digital TV daily but becomes weary of […]

Blog, Digital Marketing, Video Marketing
July 16, 2019

5 Keyword Tools That Can Up the Ante on Your Competition

By Jay Bemis | Advertising Systems Inc. Choosing the right keywords that people use when they search online for a new product or service long has been crucial for any business that’s starting a content-management campaign. Whether you’re a start-up trying to market yourself on your own or with a small staff, or you’ve decided […]

Blog, Search Marketing
June 28, 2019

On Your Instagram Feed Soon: The Likes of Ariana Grande

By Jay Bemis | Advertising Systems Inc.  You don’t follow Ariana Grande on Instagram, but suddenly her image is serenading you on the social-media platform. What’s up with that? It’s Instagram’s attempt to seize upon the social-influencer market with a new revenue strategy — “branded content” ads, from which advertisers can promote branded content from […]

Blog, News, Social Marketing
June 14, 2019

Time Spent on All Media Flattens As Digital Gains More Favor

By Jay Bemis | Advertising Systems Inc.  Total time spent on all media is stagnating in the United States, with rises in digital-media use offsetting declines in such traditional media sources as TV, radio, newspapers and magazines, eMarketer says in a new report. In the report, eMarketer forecasts that the time U.S. adults spend on […]

Blog, News
May 28, 2019

Why Big Brands Turn to Small Agencies

By Jay Bemis | Advertising Systems Inc. Many of us pay little attention to cybersecurity — until our own computers are hacked. When a smaller ad agency presented to McAfee, the cybersecurity giant that protects millions of computers globally, an idea for a podcast that would compel McAfee consumers to get more interested in hacking […]

Blog
Advertising Systems, Inc.
Houston, TX
Phone: (281) 889-9575