As the technology and the media continue to evolve, so do the trends in marketing. Social media, search engine and overall web-based tactics seem to be the focus in strategic marketing these days; but it’s important to remember the value of targeted print marketing campaigns. An article on AGBeat.com lists three reasons to use print […]
by Jaimie Siegle | Advertising Systems, Inc. For the past few days, stories are circulating about a new trend within the interview process: Employers are asking for a job candidates’s s social media credentials (i.e. username and password) in an attempt to weed out the candidates who may not be a fit for the company. […]
by Jaimie Siegle | Advertising Systems, Inc. Choosing the right website platforms and offering the right incentives are two key strategies for small business social media marketing, says Ilya Pozin, serial entrepreneur and Forbes.com contributor. According to Pozin, social media should be more of a “relationship-builder” and less of an “advertising channel.” While both Facebook […]
AUSTIN, Texas (AP) – After a series of emails and phone calls, Paul Davison is located in a busy hallway at the Austin Convention Center. Davison is founder and CEO of the location-based social network startup Highlight, one of the most talked-about apps at the South By Southwest Interactive Conference. SXSW has helped launch Twitter […]
by Jaimie Siegle | Advertising Systems Inc. Lady Gaga became the first person on Twitter to gain 20 million followers on Monday, making her not only the most popular Twitter personalities ever – but also one of the biggest brands. The 25-year-old pop music superstar had 20,143,648 followers on March 5 and is expected to […]
posted March 1, 2012 by Gabriel Gervelis, www.searchenginejournal.com Recently, the game-changer to rule them all occurred; as we know, search engines have moved social. For SEO content developers, this means we’ve got to get our content onto social networking platforms. And in order to do this, it’s got to get used, and it’s got to […]
by Jaimie Siegle | Advertising Systems Inc. On March 1, President Barack Obama joined other early adopters such as Ben and Jerry’s, Pinterest, and the U.S. Military in converting his profile page to the Facebook Timeline format. The change follows the Feb. 29 Facebook Marketing Conference, where the soon-to-be-public company unveiled its new advertising features […]
Originally posted 2/21/12 on FutureBuzz.com A bit ago a fun texting prank went popular on Reddit called Cat Facts. It was then reposted enthusiastically, as viral images are, across platforms (the social web doesn’t happen in silos). Future Buzz readers already know how this works. Here’s the image in case you missed it: If the 100,000+ votes / comments on […]
by Alex Palmer | Direct Marketing News Facebook will release a new, upgraded ad product on February 29, the company has confirmed to Direct Marketing News. The social network is expected to introduce these new ad products at the fMC event for marketers. According to a leaked presentation posted on Scribd by Peter Corbett of ad agency iStrategyLabs […]
Originally posted Feb. 17, 2012 by Megan Harris, http://digitalbrandmarketing.com Lujure’s Nathan Latka Shares Numerous Social Media Tips for Businesses CEO of Lujure Nathan Latka brought his social media expertise to dbmei’s Social Media Action Camp part of Social Media Week in NYC and offered business owners a number of tips for optimizing Facebook fan outreach. His company, […]