by Jay Bemis | Advertising Systems Inc. Once you’ve started developing a web and social media presence for your small business and have decided which tasks you and your staff can handle on your own and which you might want to outsource, you’re most likely at a point where you want to grow your email […]
Wearing multiple hats is no easy job for anyone, but it comes with the territory of managing your own business, or starting up your, well, start-up. Time management skills become essential, but the fact remains: There’s only so much you (or a small team) can do in 24 hours in the day. Fortunately, there are multiple cost-effective […]
Texas’ beloved restaurant chain Whataburger was recently named No. 1 in the nation by online voters, beating out worthy contenders like In N Out Burger, Smashburger and Steak ’n Shake. The bracket-style tournament featured eight burger restaurant chains from four U.S. regions (East Coast, West Coast, Midwest and the South), with Whataburger finally coming out […]
A recent survey suggests that although small business owners’ confidence is the highest it’s been in six years, marketing and digital advertising continue to be a challenge. “Many business owners have shifted their mindset from recovery mode to growth mode because they feel many of the economic hurdles are starting to clear,” TheStreet.com reported, adding that […]
Let’s talk about money. Specifically, what your marketing costs — and what you get in exchange. Some people talk about marketing “spend”; others talk about marketing “investment.” You’ll probably agree that those who see it as spend are more likely to make it one of the first things they cut down on when times are hard. Those […]
Forget “going postal” — go digital instead! Whether your challenge is finding an authentic list of email leads, nurturing your social media fan base, or promoting your business’s products or online presence, we’re here to help. We know small business owners could use a break sometimes (we’re one too, after all!), so we’re offering discounted pricing on […]
With the holidays just around the corner, here are several cost-effective marketing tips to help you connect with customers. The holidays are a make or break time of year for many small businesses. From mom-and-pop shops to small e-commerce providers, a lot of small businesses are counting on the remaining few days of 2014 to […]
With 57.3% of the population in the Nordic region using smartphones this year, based on eMarketer estimates, it may not come as a surprise that consumers there are turning to their mobile devices in increasing numbers when shopping online. Nevertheless, much of the activity on mobile phones and tablets still takes place in the form […]
by Jaimie Siegle | Advertising Systems Inc. Remember that U2 album you never asked for? The one that showed up unannounced in your iTunes music library about a month ago? Well, front man Bono has something to tell you: “Oops … I’m sorry about that.” In a video posted via Facebook Oct. 14 with the […]
by Jaimie Siegle | Advertising Systems Inc. Have you heard about Ello? If not, don’t worry, you will soon. The latest social media network, dubbed by news outlets as a type of “anti-Facebook,” Ello requires an invite in order to join. Many successful social media networks started out that way, of course, Pinterest being one […]