Tag Archives: Digital Trends

Time Spent on All Media Flattens As Digital Gains More Favor

By Jay Bemis | Advertising Systems Inc.  Total time spent on all media is stagnating in the United States, with rises in digital-media use offsetting declines in such traditional media sources as TV, radio, newspapers and magazines, eMarketer says in a new report. In the report, eMarketer forecasts that the time U.S. adults spend on […]

Blog, News

Deciding How to Market to Your Online Audience(s)

by Jaimie Siegle | Advertising Systems Inc. With more media companies and publications switching to digital platforms, and more individuals using social media (such as Twitter, Facebook, and Pinterest), marketers and small businesses must tweak their approaches to reach their advertising goals. But no two companies are alike, and neither are their online audiences. To […]

Mobile Marketing, News, Small Business, Social Media Marketing