Tag Archives: Branding

Shoppers Get More Time for Prime ‘Day’

By Jay Bemis | Advertising Systems Inc. First, it was one day, then two days, now it is four. Amazon announced Tuesday that its annual Prime “Day” will grow to four days this year, from July 8th to the 11th. At its start in 2015, Prime Day was a single-day summer sale meant to celebrate […]

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What-A-Brand: Marketing Lessons from Top U.S. Burger Chain Whataburger

Texas’ beloved restaurant chain Whataburger was recently named No. 1 in the nation by online voters, beating out worthy contenders like In N Out Burger, Smashburger and Steak ’n Shake. The bracket-style tournament featured eight burger restaurant chains from four U.S. regions (East Coast, West Coast, Midwest and the South), with Whataburger finally coming out […]

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