Blog

February 24, 2015

Digital Marketing Discount Days: Grow Your Business, Save Money

Forget “going postal” — go digital instead! Whether your challenge is finding an authentic list of email leads, nurturing your social media fan base, or promoting your business’s products or online presence, we’re here to help. We know small business owners could use a break sometimes (we’re one too, after all!), so we’re offering discounted pricing on […]

Digital Marketing, Email Marketing, Mobile Marketing, News, Search Engine Marketing, Small Business, Social Media Marketing
February 5, 2015

Organize Your Work Space to Improve Productivity

The saying goes something like, “cluttered desk, cluttered mind,” meaning the converse should also be true. And when the deadlines and paperwork start to pile up, so does said desk clutter, potentially stifling one’s ability to think or write clearly and effectively. The solution? Start with a clean slate — literally. Purge, organize, label and […]

Small Business
January 28, 2015

Set the Stage for a Successful Brand Strategy

How do I position my brand for success? What is the most compelling story I can tell about my business? Those are two of the most substantial questions marketers and entrepreneurs have to answer when running their business. In fact, the answers will determine whether their brand will gain traction in the marketplace, grow, and […]

Digital Marketing, Small Business
December 12, 2014

Holiday Marketing Tips for Small Businesses

With the holidays just around the corner, here are several cost-effective marketing tips to help you connect with customers. The holidays are a make or break time of year for many small businesses. From mom-and-pop shops to small e-commerce providers, a lot of small businesses are counting on the remaining few days of 2014 to […]

Digital Marketing, News, Small Business, Technology
November 11, 2014

STUDY: Europe’s Increasing Mobile Usage Suggests Opportunities for Mcommerce Growth

With 57.3% of the population in the Nordic region using smartphones this year, based on eMarketer estimates, it may not come as a surprise that consumers there are turning to their mobile devices in increasing numbers when shopping online. Nevertheless, much of the activity on mobile phones and tablets still takes place in the form […]

Mobile Marketing, News, Search Engine Marketing, Small Business, Technology
October 17, 2014

How Not to Promote Your Product: A Case Study with U2

by Jaimie Siegle | Advertising Systems Inc. Remember that U2 album you never asked for? The one that showed up unannounced in your iTunes music library about a month ago? Well, front man Bono has something to tell you: “Oops … I’m sorry about that.” In a video posted via Facebook Oct. 14 with the […]

Mobile Marketing, News
September 3, 2014

Digital Marketing Customer Acquisition Study: 5 Key Findings

  by Jaimie Siegle | Advertising Systems Inc. A digital marketing survey conducted earlier this summer compiled answers from 300 digital marketers on which online tactics proved most effective in generating customer acquisition and retention. More than 150 marketers surveyed said they planned to increase their marketing budget in 2014, and more plan to allocate […]

Digital Marketing, Small Business, Social Media Marketing
August 19, 2014

End of Organic Reach: Not Necessarily a Negative Thing

When Facebook Inc. tweaked its algorithms in 2012, there was a lot of consternation among marketers. After the algorithm changes, brands weren’t able to get nearly as many views on their posts without paying Facebook to promote them. In a white paper from digital consultancy agency Social@Ogilvy, managing director Marshall Manson argues this trend isn’t […]

Digital Marketing, News, Social Media Marketing
Advertising Systems, Inc.
Houston, TX
Phone: (281) 889-9575