Tag Archives: Vitality Index

Chief Marketers List Top 2025 Concerns

By Jay Bemis | Advertising Systems Inc. What’s on chief marketing officers’ minds as we navigate our way through early 2025? Foremost thoughts include changing corporate’s perception of the marketing department’s role, as well as dealing with more data-driven opportunities, according to the recently released CMO Council’s Marketing Vitality Index. “Instead of being seen as […]

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